"Linglong AI" Community Guidelines

Effective: November 18, 2024

General Provisions

The Linglong AI platform (the "Platform") aims to provide creative enthusiasts with a healthy, harmonious, open, and friendly AI expression space. We know a normative, equal, and positive community matters to users and the Platform, and accordingly adopt these "Linglong AI" Community Guidelines under applicable laws.

These Guidelines are guiding norms and codes of conduct for using Platform services and apply to all users of Platform clients and related websites (www.linglongbiz.com). Violations may lead to penalties including but not limited to deleting or blocking violating content and muting or banning accounts; where conduct constitutes a crime, the Platform will actively cooperate with law enforcement and judicial authorities. We encourage users to report violating content or behavior to build a healthy ecosystem.

Behaviors the Platform encourages

(1) We call for an equal and friendly Linglong AI community that respects other users, cares for minors and the elderly, and respects gender equality; do not attack, abuse, insult, defame, or discriminate against others, or infringe others’ lawful rights; together build a warm, harmonious atmosphere;

(2) We encourage original, high-quality content. Prefer clear, complete, and visually strong works; reduce patched web images, crude effects, or meaningless content;

(3) We advocate being authentic. Avoid fake personas and deliberately exaggerated, staged, or pseudo-documentary content for attention;

(4) We suggest correct use of language: avoid typos, reduce pinyin-initial abbreviations, and use language norms;

(5) We suggest stronger cybersecurity awareness. Stay alert to high-risk scam areas (online dating, gambling inducement, loans, rebates, prizes, paid “like farms,” etc.). Report anomalies to the Platform anytime;

(6) We encourage scientifically grounded content and oppose creating or spreading rumors. We encourage professionals to publish authoritative, true information and share expertise to promote industry growth.

Behaviors the Platform prohibits or does not welcome

I. Violence and criminal conduct

1. Inciting and committing violence

The Platform firmly opposes all forms of violence. Users are strictly forbidden from using Platform services to incite, promote, or glorify violence, or to organize or join serious violent activities that may cause casualties, major property loss, damage to public facilities, or social disorder. The Platform prohibits creating, publishing, spreading, or using the Platform to incite, describe, or display content that may cause personal injury or property loss, or threaten public safety, order, or social management.

2. Prohibited and controlled items

To keep the community safe and comply with law, no individual or organization may sell, trade, or gift prohibited or controlled items under law on the Platform by express or implied, direct or indirect means, or create or publish related content (except public news reporting). Such items include but are not limited to firearms and ammunition, explosives, controlled tools and other offensive instruments, highly toxic substances, and radioactive materials.

3. Terrorism and extremism

The Platform firmly opposes terrorism and extremism in all forms and resists using Platform services to promote terrorist or extremist ideology or incite related activities. Creating, publishing, or spreading content that promotes terrorism or extremism, glorifies them, spreads their ideology, or displays terrorist or extremist activities is prohibited.

4. Displaying or promoting illegal/criminal activities

The Platform prohibits creating, publishing, or spreading illegal content that disrupts economic order or social management and harms public interest, and prohibits using the Platform to commit related crimes or to promote such activities. Upon user complaints or Platform discovery, we will handle the content and sanction accounts to avoid harm to others. For crimes, we will cooperate with authorities.

5. Aiding or abetting crime

To help prevent real-world harm and dangerous imitation, the Platform prohibits using its services to organize, join, aid, abet, incite, or promote any illegal, criminal, or harmful acts that may injure persons, organizations, or animals, or cause property loss.

II. Harmful political content and false information

National security and image relate to every citizen’s rights and well-being. The Platform strictly forbids creating or publishing political harmful or false information that violates law, endangers national security, or harms the dignity and image of the Party, the state, or the nation. Political information means information about public affairs such as politics, economy, military, and diplomacy, and about sudden public events. The Platform governs such information under law and competent authorities’ requirements and handles violating content and accounts accordingly.

When creating or publishing content about domestic/international current affairs, public policy, or social events: if self-made/spread, add shooting time and place; if quoting other users, add the source, to help others judge authenticity and timeliness.

6. Harmful political information

The Platform strictly forbids creating, publishing, or spreading harmful political information that endangers national or social security, including:

Opposing the basic principles established by the Constitution;
Endangering national unity, sovereignty, or territorial integrity;
Disclosing state secrets, endangering national security, or harming national honor or interests;
Promoting terrorism or extremism, or inciting terrorist or extremist activities;
Inciting ethnic hatred or discrimination, or undermining ethnic unity;
Undermining state religious policies, or promoting cults or feudal superstition;
Spreading rumors that disrupt economic or social order;
Spreading obscenity, pornography, gambling, violence, murder, terror, or content that abets crime;
Inciting illegal assemblies, associations, marches, demonstrations, or mass disruption of social order;
Distorting, vilifying, desecrating, or denying heroes and martyrs and their deeds or spirit;
Insulting, parodying, distorting, or vilifying the national flag, anthem, emblem, RMB, military flag, military song, military emblem, or other symbols with special meaning by demeaning, defiling, burning, scribbling, trampling, altering, or similar means;
Other harmful political information prohibited by laws and regulations.

7. False political information

The Platform strictly forbids creating, publishing, or spreading false political information that harms national image or social order, including:

Slanderous accusations or defamation of Party and state leaders or politically significant public figures for specific political purposes;
Rumors fabricated and spread after major sudden events or disasters to disrupt the political environment or create social chaos;
Other false political information prohibited by laws and regulations.

III. Infringement of personal rights

8. Suicide and self-harm

The Platform welcomes beneficial discussion and scientific research on mental health, but prohibits creating, publishing, or spreading any content that displays, promotes, induces, encourages, organizes, or abets suicide or self-harm; discloses identity information of suicide/self-harm victims or survivors; or attacks such victims or survivors.

9. Online violence

Protecting users’ rights and safety is a key Platform duty. We strive for a safe, harmonious, friendly community, prevent and combat personal-rights infringements, and strictly govern online violence via text, images, or video—including abuse, insults, defamation, malicious speculation, reputation attacks, privacy exposure, and doxxing.

The Platform prohibits using its services to commit, abet, or incite “online violence” against others, or to publish or spread content of online violence against others.

10. Infringement of personal liberty

Citizens’ personal liberty is protected by law. The state prohibits trafficking in persons, forced labor, marriage trafficking, organ trafficking, illegal adoption of minors, and other crimes that threaten personal liberty. The Platform strictly forbids creating, publishing, or spreading content that displays, promotes, or glorifies infringement of others’ personal liberty, or that may cause or aggravate such infringement. Where conduct may constitute a crime, we will actively cooperate with authorities.

11. Dangerous behavior

Dangerous behavior usually means acts performed without professional skills or safeguards, or without adequate safety precautions, that may cause injury/death or property loss to the actor, others, or the public. Spreading such acts via the Platform threatens the actor and may induce imitation. The Platform prohibits creating, publishing, or spreading dangerous-behavior content, including high-risk acts, dangerous driving, dangerous pranks, and displays of dangerous tools or toys.

12. Privacy and personal information

The Platform highly values user privacy and personal information. Without the rights holder’s permission and without a lawful reasonable ground, users may not publish, expose, or solicit others’ personal information or privacy, including identity, financial, residential, medical, online/offline activity, and other information others do not wish known. Convenient reporting channels are available for privacy and personal-information infringements.

13. Other infringements of personal rights

Other infringements of personal rights include but are not limited to:

Misusing or impersonating others’ portraits, names, or titles, infringing portrait, name, or title rights;
Using defamation or denigration to harm reputation, lower social evaluation or public trust, or lower evaluation of others’ products or services;
Hiring, organizing, abetting, or helping others publish or repost content that infringes personal rights.

IV. Illegal and harmful content

We encourage users to create more positive, valuable works that enrich life. We firmly resist using Platform services to create, publish, or spread illegal content that infringes others—such as obscenity, pornography, violence, discrimination, or hate speech—or vulgar, bloody, horror, overly exaggerated, attention-seeking content that causes discomfort or negative physical/mental impact.

14. Pornographic and obscene content

The Platform prohibits publishing or spreading pornographic or obscene information, or directing traffic to such content. Pornographic/obscene content includes graphic depictions of sexual acts or lascivious text, images, video, or audio that openly promote pornography. Content about human physiology or medical knowledge is not obscene. Creating, publishing, spreading, or selling such content is illegal and may constitute a crime.

15. Hate and discriminatory speech

The Platform aims for a community of mutual respect and harmony. Any form of hate or discriminatory speech is strictly forbidden, including based on gender, age, region, ethnicity, race, religion, nationality, physical condition, mental disability, victimization history, gender identity, economic status, education level, and similar.

16. Vulgar and kitschy content

We hope to build a harmonious, civil community and encourage civilized, healthy creation. For low-taste, vulgar, kitschy, sexually suggestive, or provocative content aimed at attention/traffic, we will take restrictive measures. Creating, publishing, or spreading content that promotes vulgarity, crudeness, or kitsch is prohibited.

17. Graphic violence

The Platform opposes publishing or spreading content that displays or glorifies violent or bloody scenes, which may cause psychological or physical discomfort. Bloody content for raising awareness of specific issues or for news reporting is allowed with appropriate masking. Creating, publishing, or spreading graphic violent content is prohibited.

18. Horror content

As a creative, sharing community, we strive for a healthy, friendly, positive atmosphere. Extreme horror easily causes strong sensory/mental stimulation, discomfort, and harm to minors’ well-being, and is not welcome. Creating, publishing, or spreading content with excessive horror imagery, subtitles, BGM, or sound effects that may cause strong stimulation leading to fear, anxiety, disgust, or nausea is prohibited.

19. Cruel and callous content

The Platform upholds core socialist values, encourages positive lifestyles, and spreads positive energy. We advocate social care and welcome warm, empowering works; we condemn indifference to life, mocking others’ suffering, or taking pleasure in others’ humiliation, and refuse to spread such content.

The Platform does not welcome cruel or callous content that violates moral baselines and lacks respect for others or reverence for life.

Given differing sensitivity—especially among minors—beyond prohibited content, if your content contains some bloody or horror elements, please actively add warning labels.

V. False information

False information usually means information fabricated without facts, or partial facts taken out of context, patched together, or deliberately exaggerated. The world changes quickly; yesterday’s "truth" may become today’s falsehood. The Platform works to curb rumors and guide users to authentic, authoritative information. We call on users not to create, believe, or spread rumors, to improve media literacy, and to join false-information governance. If you find possible false information, please report and help with fact-checking.

20. False information

To avoid harming or misleading others and disrupting social order, the Platform prohibits using its services to fabricate, create, publish, or spread rumors and other false information.

VI. Violation of public order and good morals

Public order and good morals usually mean public order and good customs—the general order for society to function and the general morals needed for its existence and development. The Platform aims with users for a diverse, healthy, authentic, friendly community. Therefore, besides prohibiting illegal content or criminal acts, the Platform also refuses content or acts that violate public order and good morals.

21. Content contrary to social morality

(1) Content contrary to public morals and good customs

Depicting major natural disasters, accidents, terrorist incidents, war, or other disaster scenes in a parody manner;
Portraying fights, humiliation, or foul language in an affirming, praising, or imitation-inducing tone;
Spreading fake charity or pseudo-positive-energy content by fabricating donations or inventing/exaggerating others’ tragic stories;
Insulting the deceased, or insulting, damaging, or trampling tombs or cemetery environments for commercial or entertainment purposes;
Maliciously approaching, pranking, or harassing others without permission or against their will;
Other content contrary to social morality and good customs.

(2) Spreading uncivilized behavior

Uncivilized behavior violates social moral norms. Displaying, glorifying, or promoting it easily causes strong aversion and sets a bad example—especially for minors. Such content conflicts with the Platform’s positive values; we condemn promoting uncivilized phenomena and refuse to spread it, including without limitation:

Deliberately doing acts clearly forbidden in public places, such as graffiti or carving at tourist sites;
Deliberately damaging public hygiene, such as spitting or littering;
Deliberately disrupting public order, such as fare evasion or climbing over gates.

22. Spreading harmful value orientations

The Platform advocates an equal, friendly, diverse, authentic, beautiful, and healthy community, respects knowledge, and encourages creation and expression, while opposing negative content that violates public order and good morals, spreads wrong values, lacks reverence for life, or lacks respect for people, posted for traffic and heat.

The Platform does not welcome creating, publishing, or spreading: (1) content showing passive, decadent outlooks on life, world, or values; (2) content promoting vulgarity with heavy entertainment bias; (3) improper promotion or false dramatization.

23. Content that seriously hurts national sentiment

The Platform advocates creating with respect for history and cultural tradition, jointly inheriting excellent Chinese history and culture. Creating, publishing, or spreading content that hurts national sentiment is prohibited.

VII. Intellectual property protection

24. Intellectual property protection

The Platform highly values IP protection, respects originality, and encourages valuable works. We protect users’ IP in their works and require users not to upload content that infringes others’ IP. Infringing uploads will be handled under applicable law.

The Platform prohibits publishing or spreading the following IP-infringing content or committing the following IP-infringing acts:

Using others’ IP without permission, including but not limited to literary works, audiovisual works, and trademarks;
Publishing others’ IP content in another’s name;
Any other acts that infringe third-party IP or other lawful rights.

Before creating, publishing, or sharing content, you must ensure you have the rights to do so and must not infringe others’ copyright, trademark, or other lawful rights.

VIII. Infringement of minors’ rights

We are committed to minors’ safety and health on the Platform. Anyone is strictly forbidden from using Platform services to abuse, harm, endanger, or maliciously exploit minors, or to indoctrinate them with wrong values, or from publishing content harmful to minors’ physical or mental health. The Platform will actively fulfill duties under the Law on the Protection of Minors and related laws to protect minors’ rights.

25. Sexual abuse of minors

Sexual abuse of minors usually means acts for sexual purposes against a minor’s will or by exploiting a position of advantage, in violation of law or social moral taboos. Sexual solicitation or abuse of minors in any form, and creating, publishing, or spreading related content, are prohibited.

26. Content related to sexual abuse of minors

Such content mainly means depictions of minors’ nudity or sexual acts, including exposure of genitals, or minors imitating, implying, or displaying sexual acts. Any depiction of minors’ nudity or sexual acts—including digitally made or synthesized content—and soft-porn content related to minors is prohibited.

27. Improperly using minors for profit

Improperly using minors for profit mainly means acts that violate the Law on the Protection of Minors, Advertising Law, Labor Law, and similar laws, infringing minors’ rights or seeking economic gain through minors.

Creating, publishing, or spreading content that infringes or ignores minors’ rights or uses minors for profit is prohibited, as is using Platform services for any such improper profit-seeking.

28. Content harmful to or affecting minors’ physical/mental health

To protect minors and avoid improper imitation, except for legitimate educational purposes, the Platform prohibits publishing or spreading depictions or promotion of harmful behavior that may harm or affect minors’ physical/mental health. Such behavior usually means acts by minors that hinder healthy growth or even constitute crimes.

Creating, publishing, or spreading content that depicts, displays, or promotes minors participating in or committing acts harmful to their physical/mental health or seriously harmful to society is prohibited. Publishing content that organizes, abets, guides, coerces, induces, deceives, or helps minors engage in harmful behavior is also prohibited. If content may induce minors to imitate unsafe acts, break laws or social morals, develop negative emotions, or form bad habits, it must carry a prominent warning.

29. Other crimes targeting minors

Using Platform services to commit crimes targeting minors, or creating, publishing, or spreading related content, is strictly forbidden. Creating, publishing, or spreading content about crimes targeting minors is prohibited.

30. Other protections for minors

Besides the above prohibitions, when creating or publishing content that includes minors or may affect minors’ physical/mental health, you must: first, if the work includes minors, respect minors’ privacy and protect it; second, if it includes someone else’s minor children, obtain guardian consent first and ensure voluntary participation; third, do not have minors perform or act beyond their age/maturity in ways harmful to their health; fourth, if content may affect minors’ health, give a prominent warning. The Platform will also actively respond to requests from minors, parents, and other guardians to handle content harmful to minors’ health.

IX. Falsehood and dishonesty

31. Cheating and spam

The Platform prohibits cheating or publishing spam intended to deceive or mislead users to inflate views. Such content harms experience, blocks real interaction, and threatens service security, stability, and availability. We work to stop users from improperly inflating views or bulk-spreading content for commercial gain in violation of rules.

The Platform prohibits creating, publishing, or spreading the following content or using Platform services for the following acts:

Without Platform permission, using automation or frequency far above normal users to create accounts, publish video/audio/images/text/comments, or follow, like, or scrape data;
Mass or repeated uploads of images, videos, or comments, or operating multiple Linglong AI accounts dedicated to cheating.

Where cheating or spam affects operations or user experience, the Platform may identify and judge via technical means and take necessary measures based on that judgment.

32. Improper marketing and false advertising

To maintain community order and avoid possible personal injury or property loss, the Platform opposes improper marketing via spam, exaggeration, or false advertising, and prohibits publishing illegal services or transactions.

The Platform prohibits publishing or spreading the following content or using Platform services for improper marketing.

33. Malicious traffic diversion

Malicious diversion usually means using specific content—such as vulgar or attention-grabbing information—to induce users to visit certain pages or complete forward/follow actions; those pages may contain pornography, gambling, piracy, counterfeits, or other illegal profit schemes. The Platform prohibits deceiving or inducing other users to third-party platforms that may endanger personal rights or property safety.

The Platform prohibits creating, publishing, or spreading diversion information harmful to a healthy content ecosystem, such as third-party accounts or external links, QR codes, or other identifiable marks with third-party watermarks or logos.

34. Deceptive conduct

The Platform strictly cracks down on telecom fraud, fake engagement, and malicious traffic manufacturing. Using Platform services to deceive users into trust or to lure them off-platform for fraud is prohibited; so is obtaining engagement or traffic through deceptive means. We will actively cooperate with authorities against fraud. Creating, publishing, or spreading content or acts that obtain property by fabricating facts or concealing truth is prohibited, as is fake engagement or malicious traffic.

X. Harming Platform order and security

Platform order and security relate to the Platform’s lawful interests and all users’ safety and experience. We strive for a safe, orderly Platform that respects users’ rights. Accordingly we build and maintain rules and order, and resist acts that disrupt order or endanger Platform cybersecurity.

35. Platform account management rules

A user account is the user’s identity on the Platform and the credential for using services. Users may choose lawful character combinations as accounts. Names, avatars, bios, and other account info must comply with law and public order and good morals. The Platform adopts account rules under law to manage accounts and related conduct.

(1) Account information rules

The Platform requires registration with personal real information. When registering or changing name, avatar, bio, etc., besides complying with law, you must not use or include the following or commit the following:

Impersonating, imitating, or fabricating names or logos of political parties, Party/government/military organs, enterprises, people’s organizations, social organizations, countries/regions, or international organizations;
Impersonating, imitating, or fabricating names or logos of news websites, newspapers, radio/TV institutions, news agencies, etc., or unauthorized use of news-attribute names/logos such as "News" or "Report";
Impersonating, imitating, or maliciously associating geographic names or logos of important spaces such as administrative regions, institution locations, or landmarks;
Impersonating, imitating, or fabricating other natural persons’ names, portraits, identity information, etc.;
Intentionally embedding QR codes, URLs, emails, or contacts in account info, or using homophones, near-homophones, or similar characters/numbers/symbols/letters, to harm public interest or others’ rights or seek improper gain;
Using homophones, near-homophones, similar characters, pinyin, numbers, symbols, letters, or meaningless text to infringe others’ rights, seek illegal gain, or harm public interest;
Content that is false, exaggerated, or may deceive or mislead the public;
Other content prohibited by laws, administrative regulations, and relevant state rules.

(2) Dishonest account conduct

The Platform prohibits the following dishonest account acts that disrupt management order or infringe user rights:

Maliciously registering Linglong AI accounts, including frequent or bulk registration;
Without consent, creating a Linglong AI account in another’s name via their name or portrait, or copying another user’s avatar, profile, or works so others easily confuse account authenticity;
Without Platform consent, gifting, lending, renting, transferring, selling, or otherwise permitting others to use your account;
Organizations or individuals barred from Platform services registering by deception or concealing true identity;
After lawful bans, re-registering with the same or similar account info, or re-registering third-party accounts then authorizing login;
Other dishonest account acts that violate law or Platform order.

(3) Account penalties

If a user violates these Guidelines or Platform rules such as the "Linglong AI" Terms of Service and any of the following occurs, the Platform may ban or mute the account or suspend some or all services; the user alone bears resulting inability to use the account/services or access assets or other benefits.

Serious or repeated violations of these rules;
Illegal, criminal, or non-compliant conduct under laws and departmental rules;
Upon user complaint or Platform discovery, if we reasonably believe the user is not the original registrant, or continued use poses significant risk, we may immediately suspend or terminate services and disable the account indefinitely; where a crime may be involved, we may refer the matter to authorities.

For more account rules, see the "Account" provisions in the "Linglong AI" Terms of Service.

36. Platform rights and order

The Platform prohibits any content or acts that maliciously harm Platform rights or disrupt normal operations:

Unauthorized use of Linglong AI trademarks, marks, or other IP;
Impersonating Linglong AI official accounts or staff;
Unauthorized use of the Linglong AI name to promote accounts or other marketing;
Organizing, inciting, or guiding unspecified numbers of users to maliciously complain or report on or off the Platform;
Other content or acts that maliciously harm Platform rights or disrupt operations.

Additionally, to protect ecosystem and experience, we encourage users to avoid blurry, chaotic, or poor viewing-quality content that seriously hurts image/video quality and reach.

37. Harming Platform cybersecurity

The Platform prohibits any content or acts that harm service security or reliability, or invade or threaten Platform cybersecurity.

38. User participation

To encourage participation in Platform governance and protect users’ rights, we provide multiple complaint channels. We will handle reports and infringement complaints strictly under the Civil Code and related laws.

Reports and infringement complaints

The Platform provides smooth reporting and infringement complaint channels. Users may report or complain in the Linglong AI App or via email and other means.

Linglong AI content reports: If you find illegal or harmful information, you may report it. In-app: choose the method matching the scene—"Image/video generated content": tap […] → Report and select a reason; "Inspiration/short film": tap Share or […] → Report; "Comments": long-press the comment and select a reason.
Linglong AI infringement complaints: If you find content in the client or on the official website that infringes your rights, email ai@linglongbiz.com with evidence of your rights.

XI. Supplementary provisions

Formation, effectiveness, performance, interpretation, and dispute resolution of these Guidelines are governed by the laws of the People’s Republic of China. If any provision is invalid for any reason, it shall be reinterpreted and applied as closely as possible to its purpose without violating law, and the remaining provisions remain in full force.

To provide better service or due to changes in laws, policies, technology, or product features, we may revise these Guidelines; revisions form part of them. After updates we will publish a new version on Linglong AI and remind you via announcements or other appropriate means so you can learn the latest version promptly.

Headings are for convenience only and do not affect meaning or interpretation.

These Guidelines take effect on November 18, 2024.